Saturday, August 05, 2006

Companies Going Green

Our federal government may have its head in the sand on climate change, but corporations are catching on fast:

When bank executive Gary J. Saulson told his project team that he wanted to turn a partly constructed operations center in Pittsburgh into a "green" building, they called him "well-intentioned" -- but "crazy."

Five years later, no one is questioning Saulson's sanity. Thanks to midcourse changes in the building's design, materials, lighting, and heating and cooling systems, the 647,000-square-foot steel, stone and curved glass structure overlooking the Monongahela River spends $1.5 million a year on utilities -- 26 percent less per square foot than one of the bank's comparable standard buildings.

Today, Saulson, director of corporate real estate for PNC Financial Services Group Inc., is overseeing the construction of new "green" PNC branches.

Green construction and renovation techniques are spreading in the commercial real estate industry. Innovations -- such as sun-reflecting ceramic dots in windows, giant vats of ice for overnight energy storage, plant-covered rooftops, bigger eaves and compact fluorescent lighting -- are being used in structures ranging from an unassuming PNC branch that opened last month in Ashburn to the new Bank of America building that will soon be New York City's second-tallest skyscraper. The new designs have been spurred not only by concerns for the environment but also by the cold, hard calculation of the potential savings in energy bills.

"It's prudent on many levels," said Kathy Barnes, senior vice president for property management at Akridge, which has 18 commercial buildings in the Washington area. "We all have a civic responsibility." And, she added, "if we're not doing it, we're not going to be competitive in the marketplace."

It saves money and it saves the planet. Imagine what we could do if our government got behind a "going to the moon" kind of effort to support investment in green technologies.

No comments: